Any data subject, consumer has the right to request the termination of the use of personal data for SMS marketing purposes and the data processor shall be obliged to satisfy this request within 10 working days of its receipt. Otherwise, a person may file a complaint with the Personal Data Protection Inspectorate to restore his / her infringed rights.

WHEN IS THE PERSONAL DATA PROTECTION LAW VIOLATED IN THE SPHERE OF SMS MARKETING?

The data processor and / or the authorized person shall indicate in all texts of the SMS massages on SMS refusal accessible and adequate mechanism so that the data subject may simply refuse to accept the SMS.
On behalf on the company, the law on the protection of personal data is grossly violated when a data subject refuses to receive SMS advertising and again receives SMS advertising from the same company.
The rights of the data subject are also violated if their data are not obtained from public sources.

WHAT ARE THE MECHANISMS AVAILABLE IF WE DO NOT WANT TO RECEIVE SMS ADVERTISING?

Most companies now use a five-unit short number on which the data subject sends a rejection message, however, the cost of sending a message on a short number is 6 tetri, accordingly, the data subject has no available means to refuse to receive SMS advertising. Prior to the November 2014, when law on the SMS Rejection Mechanism came into force, our company had already introduced a rejection mechanism and was the first to offer this option to consumers. This is a simple and convenient USSD code * 297 # that doesn’t require finance or internet. With it you can both sign out from the ad list and sign in and register at any time.
You can select the categories you want, or temporarily activate SMS ads receipt. This means that if you are interested in purchasing home appliances, for example, you will temporarily activate the USSD code * 297 # only for the appliances category and receive notifications only for appliances store discounts. Our company currently has two alternatives to the SMS refusal mechanism, and any partner company may use a five-unit short number as well as the USSD code * 297 #.